World Beer Cup organiser Chris Williams with Lotte Peplow

Judging beer at prestigious international competitions is a real test of knowledge and skill, engaging all the senses. It’s also a unique opportunity to learn from leading brewing experts and network with the ‘rock stars’ of the craft beer world.

I’m often asked how I got into beer judging, and I’m delighted to share the following tips for anyone looking to put their sensory skills and brewing acumen to the test.

Education and knowledge is crucial
Courses are available to learn about beer and brewing, and become qualified. The Cicerone and Wine and Spirit Educational Trust (WSET) programmes both offer a thorough approach to the basics of beer knowledge, and offer different levels, dependent on your requirements.

Know your off flavours!
You won’t get far at the judging table if you don’t know your diacetyl from your DMS. You can buy off-flavour kits yourself, but they tend to be expensive. If you’re able to form a study group with like-minded individuals, practising off-flavours together is a good way to learn.

Learn to brew
Join your local homebrewing club and immerse yourself in the brewing process to better understand the nuances of temperature, time, and flavour. Start small — even a 10-litre kit will enable you to understand the basics of brewing and help you become a better judge.

CAMRA courses
CAMRA offers taste training courses which are accessible and beginner friendly. Those showing aptitude and enthusiasm may have the opportunity to join a regional tasting panel, where the role involves visiting breweries to sample and describe their beers.

Competition style guidelines
Familiarise yourself with these. They may differ according to the competition. Brewers use these guidelines to enter their beers, and judges evaluate and assess according to the style criteria within the guidelines.

Practice, practice, practice
Classic examples of every style are given in the Beer Judge Certification Programme (BJCP) Style Guidelines, allowing you to seek out those beers and practice tasting against the style criteria.

Once you’re confident in your beer judging skills, consider getting involved with the Society of Independent Brewers and Associates (SIBA), which hosts eight regional competitions across the UK for cask, keg, and bottled/canned beers. Regional winners advance to the national competition in March. To participate as a judge, approach the competition organiser, highlighting your experience and qualifications, and express your interest in joining the judging panel. Additionally, your local homebrew club may run competitions and require judges.

Beers submitted to international beer competitions are judged blindly against other entries based on their ability to meet criteria outlined in style guidelines, like those produced by the Brewers Association, BJCP, or those they define themselves.

The number of categories varies according to the competition. SIBA competitions have up to 15 categories, while the World Beer Cup, the largest beer competition in the world, held annually in America, has 110 categories! Style guidelines include the appropriate appearance, aroma, flavour mouthfeel/aftertaste, and overall impression. For bigger competitions (like the World Beer Cup which received 9,300 entries in 2024), beers may be judged against hundreds of other entries in one category, eg American IPA, and go through multiple rounds. Those selected for a medal are deemed to be the most exemplary and outstanding in their style.

Winning beers play a pivotal role in shaping the beer industry, celebrating quality and raising standards for everyone. Judging a competition like the World Beer Cup offers valuable insight into the skill and craftsmanship of brewers worldwide. It’s both a great honour and privilege to be part of such an event.

Tips for brewers

• Be sure to follow the style guidelines when submitting beers to a specific category. Many excellent beers are disqualified because they don’t meet the category criteria. For example, barrel-aged beers are not suitable for the dessert/pastry stout category and should be entered elsewhere.

• It may seem obvious, but always send samples of your very freshest stock. Batches can vary, so taste each batch before submitting samples for judging to ensure you’re entering the best quality beer you can.

• You’ll have a better chance of winning in categories with fewer entries. For example, in the World Beer Cup, classic British styles like English-style brown ale, brown porter, or sweet stout typically receive far fewer entries compared to more popular styles like juicy/hazy IPA or West Coast IPA.

• Most competitions provide feedback from the judges explaining why a beer didn’t advance. Take note of these comments and use them to refine and improve your entry for future competitions.

• Don’t be disheartened if your beer doesn’t win a medal. The more prestigious the contest, the tougher the competition, making it more challenging to secure a win. Keep refining and re-entering.

Breweries are invited to compete on the global stage and register for the World Beer Cup 2025 between 11th November and 13th December 2024. Winners will be announced at the annual Craft Brewers Conference, in Indianapolis, from 28th April to 1st May next year. Find out more at worldbeercup.org.

About the author

Lotte Peplow is the American craft beer ambassador for Europe for the Brewers Association and is based in London. She is a certified Cicerone, BDI accredited Beer Sommelier, beer writer, author, beer communicator, international beer judge, homebrewer, and beer lover.

The post So you want to be a beer judge? first appeared on Beer Today.

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Cadman will be making use of partner company Conwy Brewery’s resources and expertise.

“We’re excited to welcome Anglesey Ales to the group, as we believe they will bring fresh perspectives to our already diverse beverage portfolio,” said James Dinsdale, chief executive of Cadman Capital Group.

“The combination of Anglesey’s distinctive craft style and Conwy’s traditional brewing heritage allows us to serve a wider range of customers across Wales.”

The acquisition aligns with Cadman Capital Group’s vision to expand its market share within the drinks industry.

Kane Upton, general manager at Conwy Brewery, said: “Anglesey Ales will remain true to its roots as a vibrant, local brewery, with the added support of Cadman Capital’s resources to help it grow.”

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“The Chancellor’s announcement that she will raise the draught duty discount was a positive step which shows a continued support for breweries and beer in pubs, which contribute greatly to local communities and economies,” said SIBA chief executive, Andy Slee.

“But with broader alcohol duty, business rates, wages, and national insurance contributions all going up, pubs and breweries are going to be worse off overall.

“SIBA also welcomes the government’s consultation on pub market access, which has the potential to improve the ability for small independent breweries to supply local pubs. We look forward to working with the government and our colleagues across the industry to ensure this has a positive outcome which will improve consumer choice.”

The Campaign for Pubs said pubs and other small businesses had hoped for a Budget that would deliver economic growth, something which is driven by small businesses, but instead costs are up and support is down. Publicans now face the stark choice of cutting staff hours and staff numbers, raising prices when customers are already feeling the pinch, or closing the doors altogether.

The slashing of business rates relief means a 140% increase for anyone with rates payable as the rateable values and multipliers have not been touched, only the relief. Given how over-rated many pubs are, this is likely to be an increase in the thousands for most pubs and tens of thousands for the largest pubs. The only really positive measure for pubs and the wider hospitality sector is a long overdue announcement of a reform of the unfair business rates system, but this won’t come into force until 2026-27, so is of no help to publicans and pubs in the current very difficult situation.

The campaign had written to the Chancellor expressing very serious concern on the potential impact on pubs of the rumoured rise in employers’ national insurance contributions, as well as a potential increase in the minimum/national living wage. However, this was ignored.

The campaign is critical that the government has fallen into the trap of its predecessor and listened to lobbyists of the giant brewers and large pubcos and not to the people who actually run pubs (and work very hard doing so). The cut in draught duty relief is worth tens of millions of pounds to big brewers and mass produced cider manufacturers. The duty cuts will hardly be felt by publicans, never mind customers, but will funnel millions to the huge corporates.

“Overall, this is a very disappointing budget for pubs that fails to understand how hard publicans are working to serve their communities and keep pubs running,” said Campaign for Pubs vice-chair Dawn Hopkins.

“Publicans are working people — very hard-working people often on less than minimum wage — and yet the government has failed to recognise that in our hour of need.”

BII licensee of the year, Justine Lorriman (pictured above), owner and free trader at The Royal Dyche, Burnley, said: “I feel the Chancellor’s quote ‘a penny off a pint’ is a compete insult to the hospitality industry. The sector has just been hit with so many increases, and seeing the House cheer when this was announced shows just how out of touch they are.

“As for the reduced business rate relief from 75% to 40%, this will cost many pubs thousands of pounds. The national minimum wage and NI increasing for employers was expected, but not on the scale that it has been increased to.

“It will be a waiting game now to see how much packaged and spirits increase from breweries and wholesalers with the duty increasing on non-draghtt products. Disappointing to say the least!”

Mark Williams, chief executive of Keystone Brewing Group, which includes Purity, Black Sheep, Brew By Numbers, and Brick breweries, said: “Today’s autumn Budget announcement unfortunately misses the mark for the brewing and pub sectors.

“Although we appreciate the small reduction in draught duty, this move falls short of the comprehensive support breweries and pubs need, especially with other alcohol duties rising by 2.7% alongside the ongoing pressures of rising costs, energy prices, and inflation.

“Adding to this strain, the increase in national minimum wage, higher national insurance contributions, and the reduced earnings threshold will cost the hospitality sector an estimated £1bn, forcing many businesses to raise prices for customers and cut back on supplier commitments.

“What’s truly needed is a community-focused tax approach that recognises the essential role pubs play as social and economic hubs. It’s also critical that any business rate reforms slated for 2026 are implemented meaningfully, with the brewing and pub sector currently receiving minimal relief from rates cut to 40%.

“Clear and predictable rates are essential to drive investment and support the high street without arbitrary caps, enabling sustainable growth.”

Nick Mackenzie, chief executive of Greene King, said: “Despite a glimmer of hope on the horizon for business rates reform in 2026, the layering of substantial costs on pubs next year is going to leave businesses with difficult choices around investment, prices, and hiring.

“The importance of the pub and brewing sector, which employs more than one million people and invests £2bn a year in communities across the UK, cannot be underestimated. While a reduction in draught duty is welcome, in reality it is a drop in the ocean compared with the cost impact of lowering the threshold for national insurance contributions and increasing the rate paid by employers.

“I would urge the Chancellor to work with the industry to help reduce the cost of doing business as a matter of urgency, with the possible changes to business rates for hospitality in 2026 needing to happen sooner to end the unfair taxation of the nation’s locals.”

Ed Fowler, commercial real estate partner at law firm Cripps, said: “Business rates have placed an excessive and unfair burden on the retail and hospitality sectors for many years, so the changes announced today are long overdue.

“In its latest manifesto, Labour openly acknowledged that the current system disincentivises investment and creates uncertainty, so the need for far-reaching change is clear. Today’s announcement addressed two significant points of concern for the sectors: an imbalanced business rates burden, and an impending cliff edge as pandemic-era business rate reliefs looked set to end.

“With business rates having the potential to quadruple with the end of reliefs in April 2025, the news that the 75% business rates relief scheme will be continued at a lower of 40% relief (capped at £110,000 per business), may provide some solace. However, concerns undoubtedly remain for many in the sector who will see their bills rise alongside a 1.2% increase to employers’ national insurance.”

He added: “With a longer-term view, the announcement of an overhaul to the current business rate system, in the form of two permanent, lower tax rates for retail, leisure, and hospitality businesses from 2026, comes as much sought-after change.

“It suggests that the Chancellor has listened to calls from those on the ground for a revised multiplier. However, the question is whether this reform will be adequate — and implemented with enough urgency — to alleviate the enormous pressure facing our high streets.”

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This follows a four-medal haul at the International Beer Challenge, and recognition at the World Beer Awards in September, where the brewery had five additional wins.

CAMRA’s prestigious awards are given to recognise the very best in pubs, clubs, beer, and cider, says Sharp’s. The ultimate honour for UK brewers, the Champion Beer of Britain is one of the most prestigious beer competitions in the world.

Sharp’s Brewing Co’s Sea Fury is an exceptional example of the special bitter beer style, says the brewer, offering substance and depth of flavour without compromising balance and drinkability.

It was first brewed in 1996 to satisfy demand from local fishermen for a stronger ale to enjoy after long and perilous stints at sea. As a result, it takes its inspiration from the stormy Atlantic seas that crash into the rugged Cornish coast during the long, dark winter.

The CAMRA tasting panel described Sea Fury as, a “smooth, auburn premium bitter, with malt and caramel aromas. Dominant sweet malt with berry, stone and dried fruits, with spice hints”.

“We are absolutely thrilled to win silver for Sea Fury in these prestigious awards,” said Donna Beakspear, Sharp’s head of supply chain. “Olympic in style, with only a gold, silver, and bronze in each category, a silver is a fantastic result.

“Our 30th year has been a remarkable one for us with regards to award wins. We received four medals at this year’s International Beer Challenge and five at last month’s World Beer Awards.

“At Sharp’s, we pride ourselves on creating high-quality, innovative beers, and to see our efforts recognised on a national and international scale is a true testament to the hard work and passion of our brewing team.”

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She announced that beer duty on draught products only would be cut by 1.7%, or “a penny off a pint”. The duty on all other alcohol products will increase by the rate of inflation.

Other measures announced, which will affect the hospitality and brewing sector, include:

• Another year of business rates relief, although at a rate of 40%, rather than the current 75%
• A full reform of the business rates regime in 2026/27, with lower rates for businesses in retail, hospitality, and leisure
• An increase in employers’ national insurance contributions
• An increase in the national minimum wage by 6.7% to £12.21 from April
• A freeze on fuel duty

The British Institute of Innkeeping says that, with only one in four businesses currently profitable, this additional cost will severely impact huge numbers of pubs across the sector, leaving them facing difficult decisions on whether they will be able to continue trading.

The reform of business rates, in England only, is welcomed, but will not protect pubs in the meantime. And the BII says the increase in employer national insurance contributions and the national minimum wage from April 2025, will have a huge impact on their profitability and threaten their existence.

A recent survey of BII, BBPA (British Beer and Pub Association) and UKHospitality members revealed that, without the continued rates relief level, more than half would be forced to reduce their staffing levels, meaning fewer hours for team members, or the loss of jobs altogether. The survey also revealed that over half would cancel any planned investment.

“These are businesses at the heart of their communities, who have invested heavily since the pandemic in their pubs, making them safe, welcoming spaces, open to all,” said Steve Alton, chief executive of the BII.

“As we head towards the festive period, they will continue to ensure their customers can connect with friends, family, and their wider community, but the quieter winter months will be incredibly tough, especially with lower rate relief of 40% on business rates, as well as increased employment costs.

‘Essential community hubs’

“We will continue to make the case for more support, alongside our members taking their challenges directly to their local MPs. This support needs to be an actual reduction in the unfair level of tax our pubs pay with a priority on a specific VAT reduction for pubs, as well as a full and urgent business rate reform, as a recognition of their vital role in connecting communities, providing local employment and supporting a host of other local businesses.

“Without this investment in their futures, we stand to lose many more of these unique and essential community hubs.”

The cut in draught duty has been welcomed by the Campaign for Real Ale (CAMRA). “This will help pub-goers as well as independent breweries and cider producers, who sell more of their products into pubs, and recognises the principle that drinking in the community setting of the local pub is far preferable to the likes of cheap supermarket alcohol,” said chairman Ash Corbett-Collins.

He welcomed the announcement of a new, lower rate of business rates for retail, hospitality, and leisure businesses, and also the cap on single bus fares, which will keep getting to the pub affordable.

He added: “Consumers are looking forward to hearing more about the previously announced policy on helping independent breweries get better access to the pub market. If done right, that should mean a better choice of locally-brewed beers at the bar in pubs up and down the country.” 

John Webber, head of business rates at Colliers, said: “The Chancellor’s announcements concerning business rates today were desperately disappointing.

“Despite pre-election promises of business rates reform, nothing of significance was announced. There is to be no consultation, just a discussion document, and the measures announced hardly put a sticking plaster over the gaping wound rather bringing in any fundamental reform.”

Chris Jowsey, chief executive at Admiral Taverns, said: “Whilst we welcome the Chancellor’s announcement to cut draught beer duty for pubs, which we repeatedly campaigned for, and provide a short extension to the small business rates relief at a lower level, we are disappointed with the lack of meaningful incentives to invest and grow.

“Community pubs remain massively overtaxed, and with the wider alcohol duty still increasing, the cost of doing business is only rising for our publicans.”

‘A tsunami of employment costs’

Kate Nicholls, chief executive of UKHospitality, described the Budget as “the latest blow for hospitality businesses. Rising taxes, increasing costs and fragile consumer confidence risk bringing growth to a grinding halt.

“In the short-term, the tsunami of employment costs coming in April will ultimately do more to hamper growth than incentivise it. Increases to employer national insurance contributions and wages will make it harder for businesses to support employment and invest in their businesses. Avoiding the business rates cliff-edge next April was critical, and it was important that some relief has been extended.

“However, the reduced level of 40% is another cost that businesses have to deal with. For those small- and medium-sized operators, their rates bills will still go up in April. All of this means that 2025 will be painful for hospitality, with an increased annual tax bill of £3 billion for the sector.

“However, there are reasons for longer-term positivity. I am pleased that the Chancellor is implementing UKHospitality’s recommendation for a permanently lower level of business rates for hospitality. Levelling the playing field in this way recognises the importance of the high street and the role it plays in our communities and economy.”

The post A penny off a pint, but so much more in this Budget first appeared on Beer Today.

The post A penny off a pint, but so much more in this Budget appeared first on Beer Today.

The new partnership follows the success of the specially crafted 1983 lager range.

Wasp is brewed with both flaked and roasted barley, for a full body and a rich, dark roast character. Maris Otter pale malt provides a toasty background note.

“The opportunity to launch Wasp amidst the ‘stout revival’ of the UK couldn’t have come at a better time,” said Craig Cargill, sales manager at Fierce Beer.

“As an Aberdeen-based brewery, Fierce Beer welcomes any new team-up with Aberdeen Football Club, but this one we are particularly excited about as it’s something completely different for the football community.

“Already a firm favourite within the world of rugby, we’ve every faith our take on the ale will prove just as popular with AFC fans. ‘Don’ your kit, grab yourself a can, and cheers to our next game!”

Robbie Hedderman, commercial director at Aberdeen FC, added: “We have been delighted by the response to our innovative collaboration with Fierce Beer, and the development of Wasp is testament to their forward-thinking creative team.

“They continue to think outside the box and work alongside the club to deliver products which lead the way within the football hospitality industry. I’ve no doubt their latest offering will once again be a great success.”

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Gipsy Hill will maintain its independence, with day-to-day operations and brewing remaining in the hands of co-founder and managing director Sam McMeekin and his team.

Production will stay at Gipsy Hill’s existing facilities, upholding the brand’s focus on quality, sustainability, and community. The core team will continue to bring fans their favourite brews, including acclaimed session IPA, Hepcat.

“This is an exciting time for us at Gipsy Hill,” said Sam. “This strategic partnership allows us to keep doing what we do best: brewing exceptional beer for our loyal customers.

“Sunrise Alliance Beverages shares our vision for quality, customer service, community, innovation, and sustainability, and this partnership will empower us to continue to thrive and innovate.”

Richard Mather, chief executive of Sunrise Alliance Beverages, added: “We’re very excited to embark on this new partnership. Gipsy Hill is a fantastic business with excellent beers, strong brands, and loyal consumers.

“Our union will enable Gipsy Hill to benefit from our group’s collective resources and operational efficiencies, while retaining its autonomy and character. We look forward to working with Sam and his team to enhance these strengths as a group of independent UK brewers.”

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Michelle, Steve, and Matt, three of the co-founders of Lakes Brew Co

Their hope is to create a vibrant, inclusive, family-friendly social space for locals and visitors, which blends the modern and traditional elements of the area.

The venue will offer and showcase a wide range of their own award-winning craft beers, brewed and packaged at their brewery, 14 miles away. There will also be a wide selection of other drinks.

For the last two years, the brewers have successfully run a pop-up tap space once a month, in the brewery on the Mintsfeet industrial estate in Kendal. These will continue. The pop up weekends have grown with every passing month. The team don’t want to give up the personal interaction with the loyal following who have supported them from the beginning.

Lakes Brew Co have invited Toast of Windermere to join them as their on-site food vendor in the new venture. Toast are looking to expand on their current site and take their street toast to the next level, using locally sourced produce.

“The hope is to create a space where everyone can go, feel relaxed, drink some great beer, and eat some amazing food, by two modern, local independent businesses,” said Lakes Brew Co co-founder Michelle Gay.

“The space and offer will be something completely different to what you can currently get in Ambleside at the moment.”

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“Those who’ve been to our summer festival know it will be a relaxed and friendly event, with lots to keep you entertained throughout,” says the brewer.

“Plenty of new beers are continually emerging, so we are sure to have something you won’t have tried, together with our old favourites.”

Local punk folk band Driven Serious will be playing an acoustic set, the the microphone will be opened up to anyone who wishes to jump on. There will also be a barbecue.

Visitors are being advised to wrap up warm, and the organisers add: “Dogs are welcome, as long as they’re supervised by well-behaved owners.”

Advance tickets are £7.50 per person and include two drink tokens (half-pint up to 5% abv). Tickets are available from the online shop and the brewery shop. On the door tickets will be £10.

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The agreement is with Sandton Capital Partners alongside Independent Growth Finance (IGF) and will support the Camerons Group’s strategic growth strategy.

Sandton, a London- and New York-based investment fund provider, and IGF, one of the UK’s leading independent lenders, have structured a comprehensive financial package that includes the refinancing of the existing debt and the provision of new working capital. 

Camerons plans to invest in its two business operations: one of the largest independent contract brewers in the UK, and an estate of 44 pubs and bars throughout the UK, which includes their flagship Head of Steam and Urban Country Pub brands. 

The contract brewery side of the business manufactures a range of domestic and international beers and ales for a variety of customers, from smaller growing craft customers to major global brand owners.

The facilities provide an extensive range of services. As well as brewing,there is packaging into keg, cask, can, and bottle, plus the manufacture of water and soft drinks. They have also recently agreed a national distribution listing with ASDA for their Tooth and Claw craft beer brand Jellyfish Nebula.

Camerons Brewery is a family owned and managed business, having been acquired by David Soley in April 2002. David remains chairman of the business, with Chris Soley running the business as the group’s chief executive and John Foots supporting as chief fiance officer.

“Camerons Brewery has a long trading history, with a strong profit and loss, supported by an excellent management team,” said Toby Bundy, investment manager at Sandton. “The team have exciting plans to grow their business and invest in their current pubs, and expand their estate.

“We are delighted to support their ambitions, and look forward to their continued expansion and development. It’s our priority to provide capital solutions to quality UK businesses in order to help them realise their ambitions, and Sandton is pleased to be working with such an established brand in the North East.”

Chris Soley added: “The business has performed well, despite the challenges that hit our industry in recent years. Thanks to the funding from Sandton and IGF, which includes a competitive refinancing and working capital solution, we are now well placed to take the business forward again.

“The teams share our vision and support our investment in the infrastructure and expansion of both sides of the business. Their investment demonstrates confidence in Camerons Brewery and recognises the financial strength of our business and our focused strategy for profitable growth.

“We’re excited for what is ahead, seeking to grow our position as a leading contract brewer and invest into our existing pubs and open new locations in new cities throughout the UK.”

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